kaleb tracy archives
“Today the most progressive companies are challenging designers to create ideas at the outset, rather than enlisting them to make an already developed idea more attractive. The old role is tactical; it builds on what exists and moves it one step further. The new one is strategic; it pulls ‘design’ out of the studio and unleashes its disruptive, game-changing potential. It’s no accident that designers can now be found in the boardrooms of some of the world’s most innovative companies.”
From a recent article in Metropolis Magazine by Tim Brown. Please read it.

posted by kaleb on Saturday, Oct 24, 2009 · 0 comments

Typophile Film Festival 5 Opening Titles from Brent Barson on Vimeo.

“Handcrafted with love by BYU design students and faculty, for the 5th Typophile Film Festival. A visual typographic feast about the five senses, and how they contribute to and enhance our creativity. Everything in the film is real—no CG effects!”

posted by kaleb on Saturday, Sep 05, 2009 · 1 comment

“Design is not just what it looks like and feels like. Design is how it works.”
~ Steve Jobs

posted by kaleb on Tuesday, Jun 02, 2009 · 1 comment

While checking out the upcoming carnage that is Killzone 2, I happened to spot a Mormon.org ad in the wild.

posted by kaleb on Monday, Feb 23, 2009 · 6 comments

Dilbert.com

Lessons learned when working with creatives.

posted by kaleb on Sunday, Oct 26, 2008 · 1 comment

I’d like to discuss this book for our next team off-site.

posted by kaleb on Sunday, Oct 26, 2008

Alan Cooper challenges Interaction Designers to lead “an Insurgence of Quality.” I found this keynote presentation to be fascinating. Definitely worth watching.

posted by kaleb on Friday, Oct 10, 2008 · 1 comment

“Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity.”
Jazz composer and bassist, Charles Mingus

posted by kaleb on Friday, Oct 10, 2008

“Don’t make something unless it is both necessary and useful; but if it is both necessary and useful, don’t hesitate to make it beautiful.”
Shaker design philosophy (via Joshua Porter)

posted by kaleb on Wednesday, Sep 24, 2008 · 1 comment

One of the secrets of going from good to great: just do it. Over and over and over.

posted by kaleb on Wednesday, Sep 24, 2008 · 1 comment

“Your Journey Made Simple” by Shaz Madani

A response designed to promote the M25 motorway. On one side the poster gives exact directions that would have to be taken in order to travel from one side of London to the other illustrating the complexity and confusion involved in taking alternative routes through the center of the city. The reverse side reads: “wipe away the confusion take the M25″.

posted by kaleb on Friday, Sep 19, 2008 · 0 comments

Another interesting interactive tool for tracking the US presidential election. This one allows quick access to the number of news news article references for each candidate. It’s very easily digested data. It’s interesting to see the contrast in coverage between Biden and Palin. Check it out.

posted by kaleb on Tuesday, Sep 16, 2008 · 0 comments

“What creates success isn’t raw innovation, it’s considered design.”
Alan Cooper

posted by kaleb on Tuesday, Sep 16, 2008 · 0 comments

Yahoo!’s Political Dashboard provides users with a quick perspective of the current US presidential election polls.

posted by kaleb on Monday, Sep 15, 2008 · 0 comments

Sony Walkman advertisement via adgoodness

posted by kaleb on Monday, Sep 15, 2008

Nikon’s announcement of D-Movie makes flickr’s video potential a little more interesting. Yet another reason you shouldn’t have bought a Canon :)

posted by kaleb on Thursday, Aug 28, 2008 · 0 comments


I am blown away by the work being done by this team at the University of Washington. Their software has the potential to narrow the gap between the professional and hobbyist filmmaker by leaps and bounds.

posted by kaleb on Friday, Aug 15, 2008 · 4 comments

““Available information wisely used is far more valuable than multiplied information allowed to lie fallow.””
Dallin H. Oaks, “Focus and Priorities

posted by kaleb on Wednesday, Jul 02, 2008

The Earth and Moon as seen from Mars.

posted by kaleb on Monday, Jun 09, 2008

My pinewood derby cars were usually whittled with a jack-knife. Luckily, I never had to compete against a design firm.

posted by kaleb on Friday, May 30, 2008