I just realized how much more I like this old, now iconic, logotype. It’s a classic space, high tech font. Totally inappropriate for a cola, right? But it fits now, whereas the new logotype seems wrong. Also it reminds me of the new Payless logo, which can’t be good.
3 comments
Not to mention the bottles.
comment by mike metcalf 8 hours later
The redesign looks like someone just learned how to use the pen tool. Look, boss, I can make cool squigglys now!
comment by Dalin 10 hours later
I just realized how much more I like this old, now iconic, logotype. It’s a classic space, high tech font. Totally inappropriate for a cola, right? But it fits now, whereas the new logotype seems wrong. Also it reminds me of the new Payless logo, which can’t be good.
comment by Jason Lynes about a day later
Comment preview
comment by you less than a minute ago